The brief becomes the strategy.
The request gets accepted before the assumption is tested.
Obedient
Build what was asked.
Challenged
Question what has to be true before scope turns into code.
Spec taken literallyJudgement applied
Your ProductIs Too ImportantFor a Dev Shop
For companies building serious software products. We help shape the product, challenge the premise, own the architecture, and build systems that are safe enough for real users.
Thirty minutes. No pitch deck. We'll pressure-test the product, the risk, and the next build decision.
The risk is obedience
A dev shop can build exactly what you asked for and still miss the product. The useful partner changes the question before scope turns into code.
The trapObedience meter
Tickets replace judgment.
Progress looks clean while data shape, permissions, and integrations get flattened.
Obedient
Move the work across the board.
Challenged
Keep product calls with the architecture.
Spec taken literallyJudgement applied
The demo hides the operating risk.
The brittle parts hide in auth, payments, uploads, support tooling, and recovery states.
Obedient
Call it done when the happy path works.
Challenged
Build for the moment real users hit the edges.
Spec taken literallyJudgement applied
The handoff protects the contract.
Everyone can feel safe while the product is not.
Obedient
Turn risk into status updates.
Challenged
Keep scope, architecture, code, and launch in the same hands.
Spec taken literallyJudgement applied
Product problems, hard decisions, and what made it to production.
SaaS · Platform
The CyberNest
Cybersecurity intelligence platform with community-verified threat data
SaaS · Website
Hyperlocology
Enterprise corporate website showcasing AI-powered advertising platform
Entertainment · Campaign
Shakey Graves
We shipped AI-powered creative tools in 2023...before the AI boom. Over 1 billion unique soundtrack combinations.
How We Work
Product engineering capabilities. Not an agency menu.
Architecture, product decisions, and engineering execution shaped around what your product needs.
01
Product Architecture
We design the technical shape of the product before velocity turns into chaos. System boundaries, data models, workflow design, and tradeoff calls made by people who will still be around when it goes live.
What We Handle
- Architecture direction
- Technical roadmaps
- Schema and workflow design
- Integration planning
- Delivery risk mapping
Best Fit
Complex product buildsMessy rebuildsProducts with real business riskTeams without senior architecture leadership
Trusted by Industry Leaders
“Our website looks fantastic and we are getting more business off of it than we previously were. HoG did a great job listening to our needs and designing a website that looks and runs fantastic.”
KL
Kathleen LannesSales Manager / Longero
“They even took the time for in-depth research before calls which proved to me they understood the history and path.”
BJ
Bodie JohnsonCEO & Owner / BackForty Management
“I was most impressed with how seriously they took my ideas and incorporated them into their awesome design ability.”
SG
Sheryl GlubokIndependent Filmmaker
“The outcome has been fantastic, as we're successfully generating new people who want to get involved in our program.”
AMB
Ann Marie BeresfordProgram Director / Adaptive Sports Association
“House of Giants was really forward-thinking in their design.”
DC
Devan CreanFormer Marketing & Communications Manager / Air Methods
“They do a great job at getting to know the brand and investing in our collaboration.”
KZ
Katie ZakMarketing Director / Untapped Learning
How We Price
One product partnership.
Scoped to what the product needs.
Transparent ranges stay. The tier picker is gone. We assess the product, recommend the right team shape, and work on a fixed monthly investment.
Product Engineering Partnership
$16k-$42k/month
One core offering for companies that need senior product engineering capacity. We assess what the product needs, recommend the right shape of team, and embed from strategy through execution.
Always Included
- Senior engineering leadership
- Architecture decisions
- Product strategy inside delivery
- Production execution
- Transparent monthly investment
Investment Model
- $48k minimum engagement
- $200/hr ad-hoc consulting
- Fixed monthly billing. No scope-creep invoices.
Fractional Director of Engineering
$5k-$12k/month
Technical leadership without a full-time executive hire. Built for established companies launching a new product or teams that need senior direction before they scale headcount.
Best For
Established companies building new productsTeams choosing vendors or stacksFounders who need senior technical leadershipOrganizations that need architecture and delivery oversight
Need a sharper build decision first? Start with Product Inception or See the model or tell us about yours and we'll recommend the right shape.